Founded by Julia Wills and Alexander Kummerow in 2011 in their Seattle kitchen.

Every ingredient that is in Herbivore products is there for a specific therapeutic reason. They do not use fillers of any kind, meaning that almost every ingredient in their products is an “active” ingredient. This results in pure, highly concentrated, and effective formulas that are a rarity in the skincare and cosmetics world today. Their formulas are original, created and tested on people — never on animals and always from scratch.